A: Online marketing, including the Socmed Optimilization (Twitter, and Facebook Fan page). Because

Starting from his observations legit trend among young people abroad, where chocolate and wheat became the most favorite menus at a time when relaxed, expert agent Kent Rush tried to apply it in Indonesia. Young people graduated from Curtin University's Faculty of Business, through brand diusungnya 'Churreria expert agent Cafe' expert agent even willing swerved from backroundnya in economics to the world only to advance the concept expert agent legit business.
During the three years of operation, Churreria Cafe already has 6 outlets scattered in various malls in Jakarta, one of the most famous is in Grand Indonesia. Carrying the concept of spatial and serves Spanish-style music - music as backsoundnya European style, makes this cafe so loved by young people - drive. So how stories build bisnsis Kent Rush and what managerial strategy implementation? Here's an exclusive interview session with reporters SWA Online, Fardil Khalidi.
A: The reason is simple. Food and beverages business is always bringing consumers every day, be it a small or large amount. Then why did I take 'churos' as the main menu because it follows a trend among young people who tend to like chocolate, especially expert agent if enjoyed while hanging out, be it in the form of snacks, and beverages.
A: Churreria itself was taken from the Spanish, 'churro', which refers to a food made from wheat, yes mirip2 donuts. Churro's reply in Spanish highly preferred by people, especially for breakfast. So also in other negara2 such as Australia, and China. Therefore, I also want to popularize Churro in Indonesia. expert agent But in my concept, my churro mix it with chocolate.
A: Actually, expert agent I myself do not have a background in the field of legit / culinary. So I tried a lot of recipes. Even to my own nausea, hehe. After beberapai attempts ultimately doses it can be really fit, be it from the type of wheat, chocolate, expert agent caramelnya, until hot fire. After all I feel pretty, then I've made into the proposal and I offer to some mall. After a long and convoluted akhirnyaGrand Indonesia is the first mall that accepts Churreria Cafe. Then followed by Gandaria City, Mall of Indonesia, Summarecon Mall Serpong, Central Park, and Mall Kelapa Gading.
A: According to my very tight. Many emerging brand - a brand new plus also with attractive expert agent packaging. If you can not keep innovation, we can be sure it will be difficult to survive. In addition they also race - a race to get a strategic place in every mall, is also a challenge
A: What is clear is that we optimize service quality. So the visitors entrance to the exit of our service him completely. For example, if it turns out his cool Churro, we can exchange with the warm. In addition it is also coupled expert agent with a European style interior design combined between themselves where the color brown to red, and then coupled with the music - music that adds to the comfort of European visitors.
A: According to me, how do we get into the mall an obstacle that must be fought. Time was never on when I want to try to open the Prime Outlets in Grand Indonesia, I dapet place not in his crowded. And it's pretty hard for me even far from the target income per day.
A: The target consumer is actually our young people who like to hangout. Therefore, expert agent it is the location as much as possible I go to close to the point of anak2 young, rich cinema, department store, etc.. So they could stop by.
A: Online marketing, including the Socmed Optimilization (Twitter, and Facebook Fan page). Because expert agent it is back again we associate with the tendency of young people to interact, ie yes through social media. Thus if we launch menus, expert agent event, or can direct a new promo enthusiastic response.
A: Obviously I emphasize to employees for priority service, from the visitor expert agent entrance to exit. Then top management also educating employees to have skills in legit and culinary practices directly. In addition to keeping a busy, my marketing team also point to maintain activity on twitter and facebook fanpage.
Tags: culinary, churreria cafe, kent rusli, curtin university graduates, dijita marketing strategy, SWA, swaonline expert agent 2014 Category: Entrepreneur, Headline | Comment (RSS)
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